Bellia can service almost any blueprint job you have. When I was creating this ad I wanted the illustration to really reflect the majority of architects and builders that come into the store (and I wanted to stroke their ego a little) so I created this Clark Kent, muscular looking figure with a loose white button down. It worked, guys wanted to be him and girls wanted to be with him and it brought a lot of attention to the service provided. Below the ad is an illustration of the actual blueprint scanner they use.
