Bud Verfaillie of Victory Asset asked STUDIO_GRAPHICS to design the promotions for a Wine Tasting Event presented by the Rotary Club of Mullica Hill, NJ. You will see two posters and a third sheet mailer. Keep an eye out for the STUDIO_GRAPHICS version of this poster.

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Victory Asset has put together a workbook that allows you manage and compare the different retirement plan specialist that you meet with. It will save you time and answer all of your questions (even ones you did not think of). Here is the cover, inside page and postcard that STUDIO_GRAPHICS designed for this amazing Victory Asset workbook.

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Victory Asset Management Company has a lot of important information that needs to be available to their clients. This website allows people to navigate easily (in static mode or interactive flash mode) to find the information they are looking for. It also contains an interactive Hidden Time Bomb Test that will score your plan and show you where the bombs are with a few questions.

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Having a good logo is great! But how does that logo work in relation to the other information that usually is shown where ever the full identity is needed? This is what was developed for Victory Asset and is now used on everything victorious.

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  • Designer:
  • Stanley El

WAKE UP!!

04/19/07

I really didn’t understand the importance of putting money away for retirement or an extremely sticky situation. You might say I had a WAKE UP call while working with Victory Asset Management Company. Everybody should have the same Wake Up call if they are sleeping. This is one way we decided to set the alarm off. (with a re-organized Bud Verfaillie bio on the back)

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  • Copywriters:
  • Stanley El & Bud Verfaillie

Once again alot of information to be put on a business card. But this time we used it for education and utilized the back of the card. We left the front for the important contact information.

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Victory Asset wants to announce that they use the “Best Practice Standards”. “Our Best Practice Standards starts with using strategies set by the Center for Fiduciary Studies and the Financial Service Standards who have embraced the DOL views on total plan management. To further elevate these best practice standards we have integrated our proprietary investment management processes.- Victory Asset Management Company” So we developed this seal that is able to be placed on any literature or collateral they might have. I also put some development ideas in black to show my process with this design.

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If people were going to trust Victory with their retirement plan and funds, we felt people would want to know Bud Verfaillie. We designed this biography separate from their current brand and identity. Considering it was written about Bud, we didn’t want it to look like Bud wrote this himself.

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  • Copywriter:
  • Stanley El

Working with Victory Asset, I have learned a lot about retirement plans and how to manage my own. They enjoy educating employees and companies about retirement plans and how much you can lose with the wrong plan. This flyer has all the answers about their professional experience. This piece gives you all the answers that most retirement companies don’t want you to hear. So in order to make executives and CEO’s take a look at Victory through this flyer we needed to make this BOLD and interesting while maintaining the more corporate conservative style that most of these higher ups are used to looking at.

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